Having run her own event planning company for several years, Tara Jeffries felt that staffing was an event component that was often overlooked and completely undervalued. Hence Salt Staffing & Events came to be last July. “I created what I was always looking to have at my events – staff that are engaging and organic to the occasion,” says Jeffries. Just as “salt” is the finishing touch on a perfect dish, quality staffing is an essential ingredient to delivering the perfect event, she explains.
The boutique firm specializes in exclusive VIP gatherings, cocktail and dinner receptions, media influencer and celebrity events and product launches, supplying from bartenders and servers, to brand ambassadors and registration desk personnel. Staff are well primed for each occasion with background and scripting to ensure delivery of an immersive experience and the event’s key messages. Unique are the company’s uniforms, from classic formal wear with interchangeable lapels and accessories to custom-themed outfits. Branding is available. Salt also offers several turn-key themed concepts that include staffing plus all of the other logistics and vendors required to pull it off.