Putting on the big show requires a vast contingent of professional staff delivering top-notch service for the many working parts that make up the whole event experience.
TSEvents e-news takes a look at staffing providers who have the service end covered, from door greeters to emergency first-aid:
Table Service Plus
Her Majesty Queen Elizabeth, world leaders and countless Hollywood stars have been served canapés to desserts by The Butler Did It’s stellar hospitality team which handles over 8,000 events a year. From cocktail dos to sit-downs, the company’s wait staff, bartenders and supervisors are Smart Serve and Food-Handlers certified. Grounded in a strong company culture, staff are rigorously trained through a service program that includes shadowing-mentoring. Teams are customized to the needs of each event.
It takes skill to make red-carpet arrivals look media-worthy flawless, both on the part of disembarkee and the valet greeter. Adagio Valet’s elegantly attired car attendants are well schooled in the celebrity spotlight. The company’s attendants are all service-trained on greeting and parking guest cars (including exotic vehciles) and directing arrivals to parking availability. Added bonus is Adagio’s Designated Driver service that provides staff who slip into the driver’s seat for guests who’ve had one too many, ensuring guest and car get home safely.
You never know when topless male waiters might come in handy! Crewmen & Co. is certainly carving out a niche since launching a year ago. Events such as Fashion Cares, retailers Bang & Olufsen and Hastens, and countless bachelorette and hen parties, have enjoyed the buff “décor” of Crewmen’s Smart Serve-certified wait staff, bartenders, greeters and all round engaging personalities. Dressed classy (pressed white shirt and bow tie) or sassy (bare hard chest and boxers), the event theme possibilities are intriguing.
While a tad more reserved than the above staffing company, Cole Event Management also specializes in supplying “attractive” personnel since incorporating Model Management and Model Server into its roster awhile back. Planners looking for head-turning brand and trade show models, demonstrators, greeters and servers can browse the company’s 200+ photo gallery of male and female contractors. While looks are important, engaging personalities and top customer-service skills are key, says company owner Nancy Mancini.
BartenderOne helps break the ice while making the cocktails with superb behind-the-bar showmanship and demonstrations that get guests talking. A bartending school, BaretnderOne also supplies events with Smart Serve certified, bonded and fully insured bar staff. For big impressions, go for the performance mixologists with Vegas-style flash and bottle juggling talents, or a bar chef who is a molecular whiz in turning booze and liquid nitrogen into incredible handcrafted signature drinks!
The Food Channel
Who’s that chef working the buffet table? If it’s a large event, chances are the in-the-kitchen talent, front-of-house staff or behind-the-concession stand attendants are sourced from MacDonald-Cole Associates. With a current database of 3,000 qualified hospitality staff in the GTA alone, and an around-the-clock availability to fulfill requests, the firm is an industry-go to. Staff are MacDonald-Cole paid employees and are certified as per service skillset including Red Seal, Safe Food Handling and Smart Serve.
Take it to the streets with dynamic, engaged experiential marketing crews. Outlook Promotions’ key to success appears to be that 80% of its 600-member across-Canada team are also actors looking to make an impression. Armed with an entertainment background of his own, owner Marc Bondy believes actors are best at quickly learning messaging and delivering believable and engaging performances. The company schools staff in experiential face-to-face interaction including city-hopping dog-and-pony tours, on-site demonstration and sampling, grassroot’s street marketing, daring guerilla staging tactics and more.
With a livery lineage harking back to Toronto’s horse-and-carriage days, Cullitons Limousine Service offers a 24-hour dispatch service for its extensive (50) fleet of Lincoln and Cadillac stretch and sedan limos. SUV’s and vans are also available. Defensive-driving trained, uniformed chauffeurs know city streets like the back of their hand. The company also specializes in airport pick-up-drop-offs and provides in-car security personnel.
Commissionaires Great Lakes has your back covered with trained security personnel experienced in event and crowd management. The company’s approach to security planning, starts long before event day with a detailed briefing and potential site visit to survey the venue layout and determine traffic flow channels. Services include security audits, access and crowd-traffic control, proactive mobile patrolling and body guarding. Guard personnel, often former military and RCMPs, are fully licensed, bonded and trained in first-aid.
First-aid providers are the one must-have logistic that planners purchase but hope don’t have any use for during an event. ETR Solutions provides fully equipped, including full trauma kits, on-site Red Cross-certified emergency medical responders to events of all kinds and sizes. Along with setting up and staffing designated first-aid stations, the company also sends out bike and electric cart medic teams for mobile patrol and radio-dispatch.
Give mom and dad guests a break with a dedicated child-care event service. Baby Sitting Angels sets up an on-site area with age-appropriate, kid-friendly activities including Wii tournaments, crafts and scavenger hunts. Working the Toronto-to-Niagara corridor, all staff have post-secondary childcare training and are police-checked and bonded. The company also supplies in-room hotel babysitting plus staffing for Lost Child areas at big events.