Roll up this unique idea at your next event – a shopping party on wheels. TresBello is a mobile artisan boutique selling fair trade, eco-friendly and wellness-based goods out of a truck. Not just any truck, mind you. It’s retail cute with a paneled exterior and a welcoming entrance and steps up to its sliding back door. The chic interior includes wood floors, exposed brick, Moroccan-influenced accents and a change room. Up to eight guests can browse the beautifully curated clothing, accessories and jewelry that owner Janet Viirre sources locally and from fair-trade communities.
TresBello recently participated in a Look Good Feel Good event and will be a regular at this winter’s Brick Works farmer’s market. A natural fit for fairs, markets and festivals, there’s a host-a-truck party program that rewards booking hosts with a gift card and purchase discounts based on sales. However, for events and corporate bookings that don’t require the mobile shop to pay a participation fee the hosting incentive translates into a percentage of onsite sales donated to a charity of choice. “The mobile shop makes a great interactive event element,” says Viirre. “It’s a feel-good experience learning about the artisans who make the items plus knowing that purchases will go to help a cause is added value for guests.”